For Serina Konomos, the difference is in how much she is willing to do.
Real estate was not where she started. After more than 25 years in a structured corporate career, she was used to stability, routine, and knowing exactly what was expected. When that chapter came to an unexpected end during COVID, she found herself stepping into something entirely different, an industry where nothing is guaranteed, and everything has to be earned.
From the beginning, she understood one thing clearly. If she was going to build something meaningful, it would come from the effort she was willing to put in. “You have to be dedicated to this profession. If you don’t work for it, it’s not going to happen.”
That mindset shows up in every part of how she serves her clients. Serina is not the kind of agent who stays at a distance or only handles what is required. She steps in, gets involved, and does whatever needs to be done to help her clients move forward with confidence. And at times, that can mean rolling up her sleeves and physically helping her clients prepare their homes, including assisting with yard work and hands-on improvements to ensure everything is ready.
Because to her, the experience matters just as much as the outcome. “It’s not the money. It’s what we do to touch people’s lives.” That belief is not something she says lightly. It is something she has seen firsthand.
After helping customers through their transaction, they invited her into their home. It was not about real estate anymore. It was about the relationship that had been built along the way. As they sat together, sharing a meal, the emotion of the experience surfaced in a way she had never encountered in her previous career. “They said, we don’t want this to end. We want you to be a part of our family.”
Moments like that do not happen by accident. They happen because of the time she invests, the energy she gives, and the way she consistently shows up for the people she works with. Her clients do not just see the result. They feel the effort behind it. That is what turns a transaction into something more lasting.
Serina encourages others in the industry to approach the business the same way, to be authentic, to learn, and to surround themselves with people who push them to grow. “Be yourself. Learn as much as you can. Surround yourself with people who are successful and ask questions.”
She found that same kind of support within the Berkshire Hathaway HomeServices Florida Properties Group community, particularly in the Countryside office, where the collaborative environment and shared commitment to helping one another succeed mirror the way she approaches her own business. It is a place where hard work is respected, where people show up for each other, and where she feels fully aligned with the culture around her.
That combination of effort, authenticity, and connection is what defines her today. It is also what led to her recognition as a 2025 Hall of Legends inductee, an honor that reflects not just what she has achieved, but how she has shown up along the way. For Serina Konomos, success is not measured by transactions alone. It is measured by the relationships she builds, the effort she gives, and the impact she leaves behind. And that is exactly what makes her Legendary.
Hall of Legends:
The “Hall of Legends” is an internal recognition program of Berkshire Hathaway HomeSerivces Florida Properties Group awarded to sales associates based on tenure and a demonstrated commitment to exceptional service. Each inductee is a licensed real estate professional in the State of Florida.
